Brands tick the box for students


Dressed for success: Students walking into an exam room to sit for the 2018 ‘gaokao’ in Huaibei, Anhui province. — AFP

BEIJING: Lu Mengqi showed up for the first day of China’s annual college entrance exam, known as the gaokao, in a black Nike T-shirt featuring the brand’s trademark swoosh logo – in red.

“This is my lucky outfit,” said the 18-year-old.

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