Making a move for charity

Rexona brand manager Andreana Mah (left, in blue), Guan (centre, in blue) and Rexona brand ambassador SonaOne (right, in blue) joining the Electric Run runners as they cheer the Rexona Move For A Cause initiative.

MORE than 15,000 participants of the Electric Run moved for two hours to bring hope to the disabled wishing to regain their mobility.

The Rexona Freshmoves campaign, which aimed to raise RM100,000 for five charities for the disabled in Malaysia, was a unique initiative that saw participants contribute by moving a lot more during the Electric Run.