Kelly Osbourne announced her first ready-to-wear collection on Instagram. – Instagram
The singer and fashionista is making basics ‘available to all women’.
American shopping channel HSN will soon welcome a new brand created by British singer and fashion icon Kelly Osbourne.
On Sept 25, HSN will launch the first collection from Stories... by Kelly Osbourne, the new clothing brand from the host of E!’s Fashion Police. The line consists of 13 looks designed for women of all body types, from size 0 to 24 (US). Each item is priced at between US$55 and US$170 (RM174-RM538).
“My collection is titled Chapter One,” Osbourne specified to WWD. “We’ll go onto Chapter Two as we develop. My mission is not to be the number-one fashion designer in the world. I’m not trying to change or come up with anything that people haven’t already done. I’m just trying to make fashion fair and make good quality basics available to all women.”
She continues on her Instagram account: “This has been 10 years in the making so to say I’m excited (and a little nervous) is an understatement. Stories... by Kelly Osbourne is for EVERY woman, because I believe fashion should be fair! That’s why every single piece will be in a size 0-24. Yes, you heard me! This is for you ALL!”
One month after the launch, the brand will also be available on Bluefly, which delivers to several markets worldwide. – AFP Relaxnews