Pensonic plans new business model

Chew:

GEORGE TOWN: Pensonic Holdings Bhd plans to adopt a new business model to market its latest smart power bank device under the fonebud brand, which had received positive reviews and response from the recent Consumer Electronic Show (CES) held in Las Vegas this month.

Group chief executive officer Dixon Chew told StarBiz that the strategy was to offer the ownership of the fonebud brand to distributors, who had hit a consistent sales target over a two-year period.