Pattaya sex industry frustrates junta efforts


Breakdown crackdown: Policemen dancing during the launch of the “Happy Zone” programme that aims to improve the image of the city in Pattaya. — Reuters

PATTAYA: With mascots dressed as smiling fish and a police rock band, Thai authorities launched a “Happy Zone” at the weekend to improve the image of a city notorious for sex tourism.

Stung by foreign headlines portraying the seaside resort of Pattaya as “Sin City” and “The World’s Sex Capital”, Thailand’s junta has begun a new effort to re-brand it.

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