Business visits a boost for tourism

1&2 A total of 2,500 business visitors from China-based multi-level lingerie marketing company Joymain (JM) China Co Ltd Group got to experience Malaysian hospitality, as part of their corporate meetings and incentive trip overseas.

BUSINESS events form a segment with good potential growth for the tourism industry.

Between January and September 2015, the Malaysia Convention and Exhibition Bureau (MyCEB), the business arm of the Tourism and Culture Ministry, secured 109 international events.