Apple poaches another luxury executive as iWatch nears


  • TECH
  • Monday, 07 Jul 2014

PARIS: Apple has poached a senior executive from Swiss luxury watch brand Tag Heuer, which could be to help it with the launch of its iWatch expected this autumn. 

Tag Heuer, part of luxury goods group LVMH, said on Friday its vice-president for sales, Patrick Pruniaux, who had been with the brand for seven years, was leaving on Monday to join Apple. It did not say what his new job would be. 

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