Home > News > Nation
Friday July 11, 2014 MYT 12:00:00 AM
Friday July 11, 2014 MYT 7:30:23 AM
by lee yen mun
SEPANG: The tourism ties between Malaysia and China are on the road to recovery as charter air travel between the Chinese city of Wuhan and Kuala Lumpur takes off.
Chinese tourist arrivals to Malaysia dipped by 19.5% in April compared with the same month last year, following the Flight MH370 incident, but the charter flights connecting Wuhan and Malaysia are expected to yield approximately RM76.2mil in tourist receipts over a year.
The earnings are expected to come from the 26,386 tourist arrivals using the projected 158 charter flights between now and June 29.
“The charter flight programme is a National Key Economic Area (NKEA) initiative, where we have spent almost RM1mil to bring in the flights, but a good rate of returns will be generated in tourist receipts.
“China is the world’s largest market and the country has produced almost 90 million tourists for the world last year,” Tourism Malaysia chairman Tan Sri Dr Ng Yen Yen said after welcoming 143 Chinese tourists at the KL International Airport early yesterday.
The tourists arrived in Malaysia via a chartered flight from Wuhan, the capital of Hubei province, which has a population of 9.8 million people.
The flights, introduced under a charter agreement between Tourism Malaysia and Hubei Wanda New Airlines Travel Services, and will run three times weekly.
Dr Ng said more efforts would be rolled out to bring in tourists from “second-tier” cities in China, such as Chengdu, Changsha, Anhui and Fuzhou.
“Malaysia temporarily ceased (tourism) advertising and operations in China (after the MH370 incident) but during that time, we still maintained close contacts with our Chinese partners.
“Our partners there have been extremely supportive of our efforts, then and now, and the turning point came with Prime Minister Datuk Seri Najib Tun Razak’s visit to China in May which further strengthened government and tourism relations between the two countries.
“We are very confident that the (Chinese) market will return to Malaysia,” said Dr Ng.
Tags / Keywords:
Dr Ng Yen Yen, Wuhan, Malaysia-China, tourism
Fair with best travel deals is back
Malaysia's healthcare system hailed
Organise trips sans breaking the bank at MATTA Fair
Remains of two more Malaysian MH17 victims identified
Incentives for foreign airlines to Langkawi
Where do Americans travel to?
Spook-tacular fun for Halloween
Sicily – where houses go for a song!
Contest for naming The Malaysia Year of Festivals 2015 mascot, the proboscis monkey
Malaysia is tops for Muslim travel
Boracay island: Asia’s best beach
eBay follows Icahn's advice, plans PayPal spinoff in 2015
Tenacious D is coming to Kuala Lumpur
Moment of truth for FAM and their project squads
Copyright © 1995-2014 Star Publications (M) Bhd (Co No 10894-D)