THE Audit Bureau of Circulations (ABC) will do its bit to promote reading habits by collaborating with the founders of BookXcess for the upcoming Big Bad Wolf Books sale starting tomorrow until Oct 16, 2011.
Its chairman Chan Sheow Vern said as reading habits were not successfully cultivated among Malaysians, ABC would be disseminating relevant information about the Big Bad Wolf book sale to its members which comprise mainly of the print media organisations.
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