Wednesday, 23 July 2014

Metrojaya, Parkson, Tesco up their game for women's AidilFitri fashion

Metrojaya: (L-R) Blue and pink dotted kebaya top with embroidery and long mermaid skirt from Passages; cotton lace embroidered kebaya top with cotton and lace mermaid skirt from Somerset Bay; long lace dress from Somerset Bay.

Metrojaya: (L-R) Blue and pink dotted kebaya top with embroidery and long mermaid skirt from Passages; cotton lace embroidered kebaya top with cotton and lace mermaid skirt from Somerset Bay; long lace dress from Somerset Bay.

Stylish and still affordable fashion is what you’re after for Hari Raya? Metrojaya, Parkson Tesco have just the ensembles for you.

With all the Hari Raya open house invitations, it can get a little rough on the purse, especially if we don’t want to be seen wearing the same outfit on different days. Not to worry, because Metrojaya, Parkson and Tesco have ready-to-wear AidilFitri collections that should fit your budget but won’t compromise on style.

Eclectic Ensembles

From feminine to Moroccan-inspired pieces, Metrojaya leaves us spoilt for choice. Somerset Bay’s timeless and classic look exudes elegance with organza tops embellished with intricate floral embroidery in shades and colours of aurora, radiant orchid and lavender. East India Company takes its cue from Moroccan culture with a distinctive festive style of incredible rich hues, abundant geometric patterns and embellished embroideries, with colours of turquoise, blue, orange, maroon and dusky purple. 

Reflecting a cool and relaxed persona is Cape Cod with its signature basics of stripes and checks that highlight the aesthetic chic of the young and energetic casual look. Inspired by Nyonya kebaya, Passages’ designs for women and men feature modern clean lines, old world charm, and promises comfort and ease with its breathable and natural fibre garments of pure cotton and linen, which have been designed with embroidery, lace and pin tucks. 

Fashionable styles of embellished blouses, figure-flattering dresses, together with gorgeous colourful patterns abound at Emmanuelle’s. Designed for the contemporary and fashion-conscious woman, choose from shades of basic black, blue and white.

Patterns And Prints

Parkson's AidilFitri Collection: (L-R) Clashing colours complement this blue and red floral print baju kurung; gold and green scream luxe and style in this baju Melayu ensemble and green front tied kaftan with a tan maxi dress underlay; a bold plum peplum baju kurung with red embroidery.

The vibrant colours and patterns from the Bukhara print design are the source of inspiration for Parkson. The patterns, often found in rug and carpet designs, consist of geometrical decorative designs in earth tones of red, sienna, brown and green. 

Fascinated by such vivid fashion motifs, Parkson has picked for the ladies, a variety of traditional long dresses designed by Amin Jauhary, Angsana, Balqis, Era Maya, Poya, PS, Shiromy and Variante, that show off our demure side. These designs are complemented by embellished accessories from Bonia, Carlo Rino, Denni, Era Maya, Lewre and Parco Diviale, such as shawls, scarves, headgears and shoes to complete the look. 

For the men, there's the baju Melayu and sampin ensemble from Alain Delon, Bac Medacena, EMZN, Orlando and Syukur Salleh, skilfully sewn with gold embroidery and silk thread. These traditionally rich apparels articulate splendour and elegance, and are still functional enough for everyday wear.

Affordable Looks

Tesco's Sejati Collection: (L-R) S colourful striped maxi dress; a black and white tiger striped peplum modern kurung; a vibrant pink modern kurung with peplum.

Tesco’s clothing range Sejati offers trendy Raya wear and starts from the low, low price of RM25. The collection consists of maxi dresses, kaftan, modern pepla, baju kurung, jubah, baju Melayu sets and modern linen shirts in a variety of hues and prints. Tesco also collaborated with popular local fashion designer Hatta Dolmat for an exclusive collection called Syawal By Hatta Dolmat, available at selected Tesco stores. 

The collaboration provides an exclusive range that's accessible and affordable to budding fashionistas, with prices starting at RM199. The line features sweet modern kurung and baju Melayu sets in bright colours such as turquoise, green, pink, blue, purple, yellow and red. The colours are in crepe fabrics while cute and edgy black and white combinations have detailed sequin embellishments.

Tags / Keywords: Life Style , raya clothing , festive


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