More launches in the pipeline

Property consultancy Henry Butcher chief operating officer Tang Chee Meng said the housing campaign is expected to stir interest in the property sector.

PETALING JAYA: The Home Ownership Campaign (HOC) which runs until June 30 and which was officiated by Prime Minister Tun Dr Mahathir Mohamad last Friday has spurred developers to take their projects out of cold storage.

Some of them have not launched any projects after the developers interest scheme was banned since 2014. Instead, they focused on “relaunching” previous projects by tweaking incentives and payment terms while others folded their marketing departments to cut operating costs, preferring to outsource to real estate agencies.