British paper The Sun tempts 100,000 over online paywall


LONDON: The digital version of The Sun, Britain's most popular tabloid newspaper, attracted more than 100,000 subscribers in the four months since it started charging for online content, publisher News UK said on Friday.

Newspaper groups are looking to develop additional revenue streams from online publishing to counter falling print circulations and tough advertising markets, but The Sun is the first mass-audience British tabloid to put all of its online content behind a paywall.

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