Visa users likelier to complete buy

Visa says data shows 66 of its customers completed their transactions after putting items in their shopping cart compared to 49 of PayPal Holdings Inc’s Express Checkout customers.

Visa Inc says data shows that 66% of its customers complete online transactions after putting items in shopping cart compared to 49% for PayPal.

VISA Inc says that online shoppers using its payment service are 17 percentage points more likely to complete their purchases than those using PayPal.