Send a postcard this Raya

1 Perfect Food Manufacturing (M) Sdn Bhd marketing manager Benny Chia (fourth from left) and marketing general manager Rigel Oye (fifth from left) looking upon the children sending thier postcards into the Julie’s mailbox to mark the launch of Julie’s “What’s Your Love Letter” campaign at Sime Darby Convention Centre, Kuala Lumpur. 2 The children were also seen enjoying taking pictures at the beautifully decorated photo booth and writing and decorating postcards before dropping them into the Julie’s mailbox, at the “What’s Your Love Letter” campaign launch and buka puasa event held at Sime Darby Convention Centre, Kuala Lumpur. – Photos by GLENN GUAN

But that was before the Internet and social media -- now people find it easier to send WhatsApp or Facebook messages.

This Ramadan, Julie’s “What’s Your Love Letter” campaign is giving people the opportunity to pen short messages and post them to friends and family.