People look at their smartphones in lower Manhattan in New York City, U.S., May 8, 2019. REUTERS/Mike Segar
NEW YORK (Reuters) -Big retailers traditionally spendmillionson attracting eyeballs for the holiday season. Now, they're looking to get noticed by something else - AI agents.
Most of this holiday season's projected $253 billion in U.S. online sales will happen through website visits or standard online searches that favor companies that spend big on search engine ads.
