Can Kenya attract the outsourcing jobs of the AI future?


Some 35,000 employees already work in outsourcing, and that could rise to 100,000 within three or four years with the right nudge from the Kenyan government, according to Genesis, a global consultancy. — Pixabay

NAIROBI: In a leafy Nairobi suburb, a Kenyan firm helps foreigners track shoplifters, monitor lung damage from Covid-19 and identify whales – tapping into the outsourcing market's artificial intelligence-boosted boom.

Cloudfactory started in Kenya in 2014, initially doing simple tasks like transcription for overseas clients.

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