An Apple logo is pictured in an Apple store in Paris, France, March 6, 2024. REUTERS/Gonzalo Fuentes/File Photo
BRUSSELS (Reuters) - Apple is facing a likely antitrust fine as the French regulator prepares to rule next month on the company's privacy control tool, two people with direct knowledge of the matter said.
Called App Tracking Transparency (ATT), the feature allows iPhone users to decide which apps can track user activity, helping companies like Meta Platforms' Facebook and online advertisers tailor ads to users and measure their impact.
