Apple working on AI chips for data centers, WSJ reports

FILE PHOTO: The Apple logo is shown atop an Apple store at a shopping mall in La Jolla, California, U.S., December 17, 2019. REUTERS/Mike Blake/File Photo

(Reuters) - Apple is developing its own chip to run artificial intelligence software in data centers, the Wall Street Journal reported on Monday, citing people familiar with the matter.

The project, internally codenamed as Project ACDC (Apple Chips in Data Center), aims to leverage Apple's chip design expertise for its server infrastructure, the report said.