Meta should give users free option without targeted ads, EU privacy watchdog says


FILE PHOTO: A Meta logo is seen at the Viva Technology conference dedicated to innovation and startups at Porte de Versailles exhibition center in Paris, France, June 14, 2023. REUTERS/Gonzalo Fuentes/File Photo

BRUSSELS (Reuters) - Meta Platforms and other large online platforms should give users an option to use their services for free without targeted advertising, EU privacy watchdog the European Data Protection Board said on Wednesday.

The EDPB's opinion came after it was asked by national privacy regulators in the Netherlands, Norway and Germany to look into consent or pay models adopted by large online platforms such as Meta.

"If controllers do opt to charge a fee for access to the 'equivalent alternative', they should give significant consideration to offering an additional alternative. This free alternative should be without behavioural advertising," EDPB said in a statement.

(Reporting by Foo Yun Chee; Editing by Kirsten Donovan)

Follow us on our official WhatsApp channel for breaking news alerts and key updates!

   

Next In Tech News

Kind South Korean students return lost credit card in ingenious way, but they might have broken the law
EVs and hybrids are twice as likely to hit pedestrians as gas cars, study shows�
Easyjet, eyeing record summer, boosts nerve centre with AI
NYPD to use drones to aid swimmers in trouble at city beaches amid lifeguard shortage
At least two victims lose RM254,000 to scammers posing as officers from SG Anti-Scam Centre
A cop gave Fresno man a jaywalking ticket. Then came ‘cyber campaign of hate and revenge’
Private-hire driver in S’pore took passenger’s laptop and reset it, erasing all her work data
Vishing meets AI: The changing nature of phishing threats
Elon Musk's xAI valued at $24 billion after fresh funding
Man posed as teenage girl so underage victim would send him explicit videos, US feds say

Others Also Read