The logo of Amazon is seen at the Viva Technology conference dedicated to innovation and startups at Porte de Versailles exhibition center in Paris, France, June 15, 2023. REUTERS/Gonzalo Fuentes/File Photo
LONDON (Reuters) - Amazon lost an appeal on Wednesday against a ruling that it had infringed UK trademarks by targeting British consumers on its U.S. website, in a potentially significant judgment for other online retailers.
The U.S. tech giant was found in 2022 by London's Court of Appeal to have infringed the trademarks. Amazon appealed last year to the United Kingdom's Supreme Court, which unanimously ruled that its U.S. website was "targeting consumers in the UK".
