In the age of video games, toys have faded in popularity as gadgets and screens become what children want. Teddy Ruxpin’s time has come and gone and the reign of Furby has passed, but Legos remain the eternal childhood toy.
Aside from their timeless quality, a reason that the iconic Danish toy has continued to grow in popularity is that the Legos Group wasn’t afraid to dabble in video games. Lego Star Wars, Lego Jurassic World and other titles brought the concept of the toy to a new generation and turned them into fans.
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