Ford slashes prices of F-150 Lightning trucks as EV wars heat up

By Nathan Gomes

FILE PHOTO: The all-electric Ford F-150 Lightning pickup truck is unveiled at the company's world headquarters in Dearborn, Michigan, U.S., May 19, 2021. REUTERS/Rebecca Cook/File Photo

(Reuters) -Ford deepened a price war in the electric-vehicle industry on Monday by slashing the prices of its F-150 Lightning trucks, including a 17% cut for the base model, as it aims to boost its share of an EV market dominated by Tesla.

Ford's shares closed down 6% at $14.09.

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