Reliance's JioCinema signs content streaming deal with NBC Universal

FILE PHOTO: JioCinema logo is seen in this illustration taken April 28, 2023. REUTERS/Dado Ruvic/Illustration/File Photo

BENGALURU (Reuters) - JioCinema, the streaming platform run by India's Reliance Industries Ltd, has signed a partnership with NBC Universal Media in a push to increase Hollywood content on the platform for Indian viewers, the companies said on Monday.

The multi-year deal will give JioCinema's premium subscribers access to popular shows such as "Downton Abbey", "Suits" and "The Office," the companies said in a joint statement.

This comes after JioCinema signed a content streaming deal with Warner Bros Discovery Inc in April for shows such as "Succession" and "Game of Thrones".

JioCinema announced its premium pricing earlier this month, moving away from free content model to fight rivals like Netflix and Disney in the content streaming space.

(Reporting by Shilpa Jamkhandikar and Hritam Mukherjee; Editing by Savio D'Souza)

Subscribe now to our Premium Plan for an ad-free and unlimited reading experience!


Next In Tech News

Bumpy September for auto ETFs as UAW strike, higher rates weigh
Kremlin: Russian government closely involved in tackling debt problems at Rusnano
'There's no greater crisis than climate change,' says Apple boss
China couple who found spy camera pointing at Malaysia honeymoon bed accused of ‘smearing’ Airbnb host online
India's Reliance unveils swappable, multipurpose batteries for EVs
Central bank test lab develops global bitcoin mapping system
South Africa could cut blackouts by having AI-run water heaters
'Disgruntled' employees are offering 'top-secret' discount on TikTok. How scam works
San Francisco self-driving car involved in serious accident
Struggling Atos appoints 3rd CEO in less than two years

Air Pollutant Index

Highest API Readings

    Select State and Location to view the latest API reading

    Source: Department of Environment, Malaysia

    Others Also Read