Take note: Longer formats are coming to social media

Twitter has not yet confirmed when its 'Notes' option will roll out in Europe. — AFP Relaxnews

When it comes to social networks, size matters more and more. This can be seen in the new longer-form "Notes" formats developed by Instagram and Twitter. So what exactly are these new options that are springing up on social media?

Short formats are no longer the default on social platforms. On January 30, Instagram boss Adam Mosseri announced the rollout of "Notes" on the social network across Europe, the UK and Japan. This new format allows users to write longer texts than before, of up to 60 characters. These "Notes" are then available for 24 hours only, just like "Stories." Once published, "Notes" are visible in the user's messaging system, in a new section at the top of the inbox. Followers can reply to "Notes" by sending messages that show up in the user's direct messages.