Genshin Impact bags US$4bil in sign of rising power of China’s video gaming industry


By Ann Cao
The game from miHoYo has achieved ‘long-term success in major mobile game countries’, according to report by analytics firm Sensor Tower. Genshin Impact’s success has showcased potential for Chinese mobile games to win over global players amid sluggish domestic market. — SCMP

Genshin Impact, the video game launched by Shanghai studio miHoYo in September 2020, bagged US$4bil (RM17.62bil) in global revenue by the end of 2022 to make it one of the most successful mobile titles of all time and marking the rise of China-developed games.

The game has achieved “long-term success in major mobile game countries”, according to a December report by US app analytics firm Sensor Tower. Nearly two thirds of the revenue was generated outside China with Japan, the United States and South Korea as the top three overseas markets.

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