The ‘crying CEO’ says he loves his employees – even those he laid off

On a LinkedIn post Wallake said that laying off his employees was the ‘hardest thing’ he has ever had to do. — Braden Wallake/LinkedIn

There’s a new way to cope with the guilt of firing your employees – a LinkedIn post letting your network know you feel miserable about it.

Braden Wallake, the chief executive officer of a Columbus, Ohio-based marketing agency called HyperSocial, wrote a guilt-filled post on Aug 9 about laying off employees that concluded with a teary-eyed selfie. After the post went viral, he declared himself “the crying CEO”.