China’s livestreaming video market may face tougher regulation amid spread of ‘vulgar content’

A commentary published by the Economic Daily once again puts the spotlight on the proliferation of ‘vulgar content’ online. While the article did not identify the providers responsible for such content, shares of Kuaishou and Bilibili were hammered in Hong Kong on Thursday. — SCMP

China’s livestreaming video market will need tougher regulation to stop the spread of vulgar content and low-level entertainment, according to a commentary published on Thursday by the Economic Daily, sending a fresh signal that Beijing could tighten supervision on the likes of ByteDance, Kuaishou Technology and Bilibili.

This market, currently with about 130 million livestreaming video accounts, has become “a game for traffic flows, as operators compete on who can be as vulgar as possible”, according to the Economic Daily, which is a newspaper directly under the Central Committee of the Chinese Communist Party.