Twitter testing ads on Fleets to catch up to Snap, Facebook


FILE PHOTO: People holding mobile phones are silhouetted against a backdrop projected with the Twitter logo in this illustration picture taken September 27, 2013. REUTERS/Kacper Pempel/Illustration/File Photo

(Reuters) - Twitter Inc said Tuesday it will begin testing ads on its disappearing posts feature called Fleets, as it works to offer more options for advertisers.

The social media company previously said it set a goal of doubling its annual revenue by 2023 from last year's levels, which it plans to achieve in part by selling ads on more parts of its site and mobile app.

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