Snap to cut emissions, achieves carbon neutrality in new climate strategy

FILE PHOTO: The Snapchat app logo is seen on a smartphone in this picture illustration taken September 15, 2017. REUTERS/Dado Ruvic/Illustration/File Photo

(Reuters) - Snap Inc on Monday announced a climate strategy to reduce its greenhouse gas emissions, purchase 100% renewable energy and remain carbon neutral after offsetting emissions dating back to its launch.

The plan, which the owner of photo messaging app Snapchat detailed in its annual "CitizenSnap" report on social and environmental initiatives, comes as climate change debates include tech companies and the energy-intensive process of running powerful computer data servers has become better known.