Soon, it could be easier to buy a car online than in a dealership


Why go to a dealership when you can configure and buy a new car directly via your smartphone? — AFP Relaxnews

Volvo has announced plans to shift its business model to expand, and favour, online sales. The news seems in phase with current and future trends, at a time when it can be faster and more practical to configure and buy a car with a smartphone or a computer than by having to visit a dealership.

According to the automaker, Volvo’s future is defined by three pillars: electric, online and growth. The aim is to make the act of buying a car considerably simpler by giving customers all the tools they need to make their choice, from configuration to paying for a new vehicle. In this respect, simplicity and convenience are the keywords for Volvo’s approach.

The carmaker plans to simplify the entire process on the Volvocars.com website by reducing the number of stages involved. As a result, various vehicle configurations will soon be proposed by default, with set pricing, making the company’s offer easier for customers to navigate.

Still, that doesn’t mean that Volvo dealerships are set to disappear entirely, although their role may well evolve. Showrooms will continue to form a key part of Volvo's customer experience and will continue to be responsible for services such as preparing, delivering and servicing cars. It will also still be possible to order a new car via a dealership.

Times are changing in the car market. While visiting a showroom was once essential – both to choose a model and potentially test it, as well as to benefit from various payment or credit options – it’s now much more simple to use the Internet.

In this field, the American carmaker Tesla has been leading the way. Customers in France, for example, were able to order the brand’s first models online well before the firm opened its first showrooms in the country. As well as manufacturer websites, the internet is also seeing a growing number of car price comparison websites and specialist auto purchasing sites. – AFP Relaxnews

Article type: metered
User Type: anonymous web
User Status:
Campaign ID: 46
Cxense type: free
User access status: 3
   

Next In Tech News

Trading clunkers for electric bikes: France moves to offer financial incentive
Microsoft in talks to buy AI firm Nuance Communications for about $16 billion -source
Canada's Telesat takes on Musk and Bezos in space race to provide fast broadband
Biden welcomes settlement between South Korean firms on electric battery dispute
Paws for thought: Cybersecurity warning over pet-based passwords
Chinese robot cars set the record for longest driverless distance
Find my bike: Apple opens up its tracking app for everyday objects
Google and Apple to stage online Android and iOS summits in May, June
LG�phones are no more. Will you miss them? More than you might think
S.Korean battery makers agree $1.8 billion settlement, aiding Biden's EV push

Stories You'll Enjoy


Vouchers