EU’s failure to hit Google where it hurts is a lesson for US


Listening to the EU judge were officials from the US Justice Department, which on Oct 20 filed an antitrust lawsuit against Google – accusing it of abusing its monopoly in search in the most significant antitrust action against an American company in more than two decades. — AFP

Google barely took a scratch from three European Union antitrust probes that lasted nearly a decade and cost it more than €9bil (RM44.21bil). Regulators are still struggling with how to tackle anti-competitive behaviour, a lesson the US needs to learn.

Three years ago, the EU blasted out a then-record-breaking fine together with an order for Google to stop favoring its own shopping ads. A year later Google got an even bigger penalty and a demand to stop pushing its search and web-browser apps onto Android mobile phones. The company was fined a third time last year and continues to face EU scrutiny.

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