After virtually announcing Minis last month via its online Partner Summit in June, Snap Inc on July 20 began rolling out the first Minis applications for the Snapchat app, which are "bite-size utilities" for all Snapchatters.
On July 21, the first of Snapchat's Minis applications announced last month began rolling out to anyone with the official app; each one – which can be created and submitted to the platform by any developer if granted permission – functions as a "bite-sized" tool or service within Snapchat that gives users access to various digital experiences.