Opinion: What price would you put on your personal data?


Apparently, 15% of Americans would sell their passwords for US$100 (RM429) or less. — Goumbik/Pixabay

For all the talk of digital rights – and the Big Brotherly tentacles of Big Tech – a surprising number of Americans would sell even their most sensitive data, sometimes for a song.

In fact, according to research commissioned by Okta, which develops cloud software for authenticating users, only 24% of Americans would refuse to sell any of their online information, at any price.

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