Angry Birds maker Rovio looks to women to solve growth puzzle


A screenshot from the Finnish game maker Rovio shows Small Town Murders, a new puzzle game for women. — Rovio/Handout via Reuters

HELSINKI: Rovio Entertainment launched Small Town Murders, a new puzzle game aimed at women over 35, on June 10 in its latest attempt to reduce its reliance on Angry Birds.

The Finnish firm's new game combines a murder mystery narrative with so-called match three puzzles, a gaming trend originally initiated in 2012 by King's Candy Crush Saga.

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