Facebook’s algorithms are aimed at getting users to spend more time on the site, but they ‘exploit the human brain’ attraction to divisiveness’, a slide from a 2018 presentation by an FB research team stated, according to the report in the Wall Street Journal. It warned that if left unchecked Facebook would feed users ‘more and more divisive content in an effort to gain user attention & increase time on the platform’. — AP
SAN FRANCISCO: Facebook on May 27 defended itself against a report that it shelved internal research indicating that it was dividing people instead of bringing them together.
The social media network’s algorithms are aimed at getting users to spend more time on the site.
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