A rendered image of the Nvidia Orin chip, which is used for a new platform the company launched on Thursday that can support everything from safety driving technology all the way to self-driving technology for robotaxis, in this undated handout image. — Nvidia/Handout via Reuters
Nvidia Corp, whose semiconductors power datacentres, autonomous cars and robots, said on May 14 it plans to enter the market for technology that helps cars with automated lane-keeping, cruise control and other driver-assistance features.
The move, announced as part of the chip company's annual conference, which was held online this year, represents a change in direction for Nvidia. Until now, the Santa Clara, California-based company has supplied key technology aimed at making autonomous vehicles that require much more sophisticated computers.
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