Tencent-backed Kuaishou launches short video app for global audience – and it looks similar to TikTok

Kuaishou is China’s second-largest short video app, after ByteDance-owned DouyinIts new offering, Snack Video, closely resembles Douyin’s international counterpart TikTok. — SCMP

Tencent Holdings-backed Kuaishou Technology, which operates China’s second-largest short video platform after ByteDance-owned Douyin, has released a new short video app targeting users outside China that closely resembles TikTok, ByteDance’s international version of Douyin.

Snack Video, which is Kuaishou’s second international offering after Kwai, is available on the Google Play app store. Early users and reviewers have pointed out similarities between the new app and TikTok, from its all-black theme to its search function which recommends trending accounts, just like TikTok’s “Discovery” feature.