TikTok inks music deal as it sets up shop in California


The deal between TikTok and Merlin, a digital rights agency for independent music labels, is designed to help facilitate the use of the short-form video service for promotions. — AFP Relaxnews

TikTok on Jan 23 licensed a catalogue of independent music as it worked to build on the momentum of the social networking app specialising in video snippets.

The deal between TikTok and Merlin, a digital rights agency for independent music labels, is designed to help facilitate the use of the short-form video service for promotions.

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