Instagram to collect ages in leap for youth safety, alcohol ads


The birthdate requirement is the latest step Instagram has taken to move away from longstanding principles such as anonymity that had distinguished it from Facebook's namesake app. — Reuters

SAN FRANCISCO: Facebook Inc's Instagram said it will require birthdates from all new users starting on Dec 4, expanding the audience for ads for alcohol and other age-restricted products while offering new safety measures for younger users.

Until now, Instagram except for limited circumstances has required its 1 billion users only to say they are at least 13 years old.

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