Online sales break Black Friday record as clicks beat queues


Some shoppers still prefer the Black Friday in-store experience, which is sometimes a family hunting-and-gathering expedition after Thanksgiving. — AFP

Black Friday hit a record US$7.4bil (RM30.9bil) in US online sales as many shoppers spent the day clicking instead of lining up to buy.

It was the second biggest US online sales day ever, behind 2018 Cyber Monday’s US$7.9bil (RM33bil), according to a survey of 80 of the top 100 US online retailers from Adobe Analytics.

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