Tech giants such as Facebook and Google have risen to the heights of the digital economy by helping companies target ads to users based on the data collected from social media and search platforms. Yang’s proposal would aim to restructure the sector, and the tax would be part of an explicit effort 'to incentivise companies to shift to an ad-free, subscription model'. — AFP
Democratic US presidential candidate Andrew Yang proposed a tax on digital ads that takes aim at the revenue models of companies such as Facebook Inc and Alphabet Inc’s Google.
Along with a proposal for a cabinet-level secretary of technology, the value-added tax was among a series of ideas for regulating privacy, antitrust issues and digital platforms’ impact on democracy released Thursday by the former tech entrepreneur.
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