Apple is suffering an identity crisis with consumers in China

By Bruce Einhorn

TECH
Thursday, 19 Sep 2019
1:00 PM MYT

Geopolitical tensions aren’t the only problem Apple faces in China, its biggest market after the US. — Bloomberg

The trade war is taking its toll on Apple Inc, a new survey of Chinese consumer attitudes shows.

The company tumbled to No 24 in an annual report on China’s top brands, falling from No 11 a year ago. In 2017, before the trade war started, Apple was fifth in this ranking. Meanwhile, Apple’s biggest local rival, Huawei Technologies Co, climbed two spots and came in second, behind only Chinese payment service Alipay.

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Symbol	Open	High	Low	Last	Chg	%Chg	Vol ('00)
PHB	0.005	0.010	0.005	0.005	0.000	0.00	1,976,183
HSI-CWGX	0.145	0.150	0.125	0.125	-0.025	-16.67	1,651,359
HSI-PWHI	0.235	0.265	0.230	0.265	0.025	10.42	1,480,810
HSI-CWGH	0.185	0.195	0.160	0.160	-0.035	-17.95	1,061,377
TWL	0.025	0.030	0.020	0.025	0.000	0.00	966,513
PHARMA	0.175	0.175	0.160	0.170	-0.005	-2.86	804,809
TANCO	0.835	0.845	0.835	0.840	0.005	0.60	637,314
EKOVEST	0.420	0.450	0.410	0.435	0.020	4.82	627,989
SENDAI-WA	0.010	0.035	0.005	0.020	0.010	100.00	606,659
TAWIN	0.015	0.020	0.015	0.015	0.000	0.00	519,773
NEXG	0.530	0.535	0.525	0.530	-0.005	-0.93	424,393
TRIVE	0.010	0.010	0.005	0.010	0.000	0.00	419,827
HSI-CWGS	0.060	0.065	0.045	0.050	-0.020	-28.57	382,097
ZETRIX	0.880	0.895	0.870	0.895	0.015	1.70	346,255
TOPGLOV	0.700	0.705	0.675	0.675	-0.010	-1.46	327,209

Apple is suffering an identity crisis with consumers in China

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