Indonesia’s on-demand services app Gojek has teamed up with start-up accelerator Digitaraya to provide training to start-ups as they look for the next unicorns in the country en route to be South-East Asia's digital powerhouse.
The programme, named Gojek Xcelerate, will provide six-month training programs to 20 selected start-ups. Workshops will involve Google’s start-up acceleration program Google Developers Launchpad, American consulting firm McKinsey & Co and Swiss banking giant UBS.
Gojek president and co-founder Andre Soelistyo said that the company did not only aim to innovate in solving day-to-day problems in society through society, but also at supporting local start-ups so they could benefit society and contribute in Indonesia and grow South-East Asia’s digital economy.
"We expect the Gojek Xcelerate program to support more red-and-white start-ups, to the point of searching for the seeds of the next Indonesian unicorn so Indonesia can become Asia’s digital power house,” added Andre.
The programme consists of five different curriculums shared by companies involved in the programme. Gojek will be in charge of delivering materials related with growth hacking, a strategy in business development to book massive growth in a short period of time on a small budget.
Google will deliver a machine learning curriculum to help start-ups automate business process and enhance efficiency, while McKinsey & Co will be in charge of business models and problem-solving and UBS of valuation methods and strategy to lure investors.
Speaking together with the Gojek president, Digitaraya managing director Nicole Yap said the selected start-ups would have the opportunity to market their products or services on Gojek’s online platforms.
"There is a huge opportunity for start-ups in Indonesia to help address some of the country’s challenges.” – The Jakarta Post/Asia News Network
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