‘Sense of urgency’, as top tech players seek AI ethical rules

Smith (left) and Maurer at the Swiss Global Digital Summit in Geneva, Switzerland. Smith insisted on the importance that 'technology be guided by values, and that those values be translated into principles and that those principles be pursued by concrete steps', while Maurer stressed that there currently was a lack of trust among the public to support digital development. — Reuters

GENEVA: Top players in global tech companies kicked off work Sept 2 to draw up global ethical standards related to data and artificial intelligence, with Microsoft's president voicing a "sense of urgency".

Some two dozen high-ranking representatives of the global and Swiss economies, as well as scientists and academics, met in Geneva for the first Swiss Global Digital Summit aimed at seeking agreement on ethical guidelines to steer technological development.