Online marketplace Carousell is running #MYLocalWira, a pro-social campaign as part of the upcoming Merdeka Day's celebrations.
The campaign, which runs until Aug 31, aims to raise funds for Parents without Partners, a charitable organisation focusing on helping single parents in need.
Users can support the campaign by purchasing personal items from such personalities as Malaysian squash queen Datuk Nicol David, MMA fighter Ann Osman, national diver Leong Mun Yee, model Amber Chia, national gymnast Farah Ann Abdul Hadi and professional racing driver Leona Chin on Carousell.
These personalities have contributed various items such as books and custom clothing. Full proceeds from the sale will then be channelled towards Parents without Partners.
Carousell Malaysia country head Tang Siew Wai hope that users will find it “meaningful” to be able to purchase an item that once belonged to the personalities featured in the campaign.
“With #MYLocalWira, we honour the Malaysians who make us proud, and hope their shining example will inspire others to do great things,” Tang said in a press statement.