When Tencent Holdings Ltd made its first big foray overseas with an adaptation of its blockbuster mobile game Honour Of Kings in the summer of 2017, executives thought they had a sure-fire success on their hands.
The multi-player role-playing game, in which players hack and slash their way through battle arenas, had 55 million daily active users in China and was raking in roughly US$145mil (RM607mil) a month, making it the company's top grossing game.
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