Samsung launches new range of QLED 8K smart TVs priced up to RM299,999


  • TECH
  • Wednesday, 08 May 2019

Cay Kuijpers posing Launch of Samsung QLED 8K television. Ong Soon Hin/ The Star Reporter : Angelin Yeoh

Samsung Malaysia announced the arrival of the new QA900R 8K Smart QLED television today.

The QA900R model is equipped with Quantum Processor 8K, an AI-powered technology that promises to deliver improved viewing resolution with better picture and sound quality. The company explained that 8K resolution is super high resolution that's four times higher than 4K Ultra High Definition (UHD) and 16 times higher than Full HD (FHD).

The QLED 8K TV comes with 33 million pixel-resolution compared to two million pixels on FHD. Viewers will most likely get a close to pixel-less experience on the 8K TV, according to the company.

Samsung Malaysia Electronics consumer electronics head Jimmy Tan said the new QLED 8K TV is made for consumers who want to enjoy viewing content on bigger screens with better resolutions. He explained that since 2015, more and more consumers are learning towards TV screens with bigger sizes.

"Demand is expected to increase for 65in (display) to 75in and above. As the need for screen sizes go up, so will the demand for improvement in viewing resolution. We witnessed this trend a few years ago. When ultra high definition 4K TV was introduced to the Malaysian market back in 2015, it only accounted for 6% of total TV sales. Today, the number has jumped tremendously to where it is now 65% of overall TV sales," Tan said.

Instead of waiting for more 8K-ready content to be available in the market, Samsung is going ahead with the release of QLED 8K TV as the QA900R model comes with AI upscaling technology. The feature can reportedly convert content in Standard Definition (SD), FHD and UHD into near 8K resolution. Machine-learning helps to reduce image noise, restore lost details and sharpen the edges of elements like objects and text, claimed Samsung.

"This proprietary technology breaks through previous content limitations. No matter what you're watching, whether it's broadcast, streaming, set top box, content from USB or mirroring content from your mobile phone; we make it look amazing," added Tan.

The QA900R 8K Smart QLED TV comes in three display sizes. The 75in display model is priced at RM59,999, the 82in for RM99,999 and the 98in is going for a whopping RM299,999. The new TV lineup is available now at all local Samsung Brand Stores and authorised dealers worldwide. 

Samsung is holding a roadshow at Centre Court in Mid Valley Megamall in Kuala Lumpur from today till May 12. Customers can get their hands on a Soundbar N950 with Harmon Kardon for RM3,999 instead of RM6,499 with a purchase of any Samsung TV.

Other offers available at the road show include one free Samsung Galaxy S10e smartphone worth RM2,699 with purchase of an 82in QA60R 4K Smart QLED TV for RM19,999; and one free Samsung Galaxy A50 smartphone worth RM1,199 with purchase of the 75in QA60R 4K Smart QLED TV at RM13,999, to name but a few.

For more information on other available promotions, click here.

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