Apple Inc. iPhone XR smartphones sit on display at a SoftBank Group Corp. store in Tokyo, Japan, on Friday, Nov. 2, 2018. Softbank will announce its half-year earnings figures on Nov. 5. Photographer: Kiyoshi Ota/Bloomberg
As the tech industry faces criticism and regulatory pressure over its handling of user data, Apple has positioned itself as a champion for privacy.
But the company’s "Privacy. That’s iPhone." ad campaign has prompted Mozilla to start a campaign of its own, calling on Apple to do even more to protect its customers’ privacy.
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