McDonald's has made an agreement to acquire an AI-powered platform that will enable it to develop Drive Thru menus that are almost as smart as your smartphone.
Early this week, McDonald's and AI-powered "Personalisation Anywhere" platform Dynamic Yield announced their agreement to make and implement smart Drive Thru menus that customise themselves based on the time of the day, the weather, the current restaurant traffic, and trending menu items as well as individual customers' selections.
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