Auto-playing trailers for Netflix shows will now be available on their mobile app too.
LOS ANGELES: Netflix is tapping into Instagram Stories for some word-of-mouth promotion: The streaming video service rolled out a new Instagram integration on Jan 22 that allows iOS users – specifically, iPhone users – to share their favourite movies and TV shows via Stories.
To do so, users simply select the title of their choice within the Netflix iOS app, and then share it to Instagram, where they can either add it to their Story, or share it directly with their contacts.
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